LIVING IN THE MOMENT: OPTIMIZATION
In the moment optimization is behind everything that we do at Roar. It's all about living fully in the moment and bringing out the very best in all situations and opportunities that come our way.
THE ROAR MANIFESTO
DEDICATED TO BEING THE BEST BRAND TO DELIVER NEW PREMIUM "STATEMENT" TOPS TO PAIR WITH PREMIUM BOTTOMS WHILE KEEPING VALUE AND SPEED TO MARKET IN MIND.
Established in 1994 by founder Deepak Vasandani, the Roar vision has been to build a lifestyle brand based on the IMO tenants of strength and positivity. The Roar guest exudes confidence, individuality and a "fresh casual" lifestyle.
We value our guests by delivering trend driven, unique and original artwork into Roar products. In every Roar garment, you will find copyrighted, customized and hand-drawn graphics that are created by our in-house designers. Roar graphics are included in exclusive trade dress techniques only seen in our products. These elements are used within custom fabrics, embroideries, trim, as well as merchandising and advertising.